Rakuten Rewards
Timeline:
Jan
Dec 2022
Services:
Web
Digital
OOH

Role overview.
During my contract with Rakuten, I partnered with project managers, copywriters, and fellow designers to deliver a high volume of email and web content that adhered to Rakuten’s brand guidelines. This included designing email banners and creating visual assets for the company’s website and mobile app, such as product category illustrations. Additionally, I migrated and optimized presentation templates within the Beautiful.AI platform, tailoring them to fully leverage its advanced features and capabilities.
This role was highly production-oriented, with 75% focused on daily email design for dozens of partners. Introduced to Figma at Rakuten, I quickly mastered its strengths through a robust template library and team collaboration, enabling me to create high-quality email and web content, marketing banners, and visual assets for the website and app, as well as migrate and optimize presentation templates in the Beautiful.AI. platform to fully utilize its advanced capabilities.













